Critical Hurdles to Delivering Flawless Retail Experiences
Difficulty in validating critical CUJs like inventory management, logistics, and checkout under real-world conditions
Inconsistent app performance across unpredictable network conditions
Frequent updates and feature releases often cause regression issues
Delays in rolling out new features smoothly.
Lack of a scalable, end-to-end solution to effectively test POS systems.
Limited ability to run functional tests for complex workflows on enterprise apps
High and unpredictable testing costs due to a lack of smart automation across devices and locations
One Platform to Test Every Retail Experience.
Retail Business Solutions (ERP, CRM, POS)
Perform functional and performance testing and monitoring on essential CUJs such as inventory tracking, order fulfillment, and logistics.
Ensure smooth performance of IoT-connected smart appliances for inventory management and manufacturing.
Test under real-world network conditions across various devices, operating systems, browsers, networks, and geographies.
Automate testing for enterprise apps with seamless integration with low-code/no-code tools like Tosca and AccelQ.
In-Store Experiences Solution
Validate third-party integrations, such as payment gateways, and ensure flawless execution of key CUJs, including scan-and-pay transactions and OTP verification.
Zebra/POS Device Testing: Optimize in-store shopper experience by testing on POS devices with centralized insights across locations
QR & Barcode Validation: Validate barcode/QR code scanning under various conditions, such as different lighting, angles, and distances.
Connectivity Testing: Test app behavior on different WLAN networks to ensure reliable connectivity.
API Validation: Assess how Zebra/POS device APIs interact with backend systems like mobile computers and printers under real-world retail scenarios.
eCommerce Experiences Solution
Leverage functional testing and regression monitoring to ensure seamless functionality across workflows such as checkout, returns, account management, and loyalty programs.
AI-powered issue identification in the consumer app performance, along with actionable insights to accelerate RCA
Benchmark app performance and user experience against industry leaders.
How HeadSpin Powers the Digital Backbone of Leading Retail Brands
Monitor performance using 130+ KPIs tailored to retail applications
Drive faster decision-making with persona-based dashboards for QA, DevOps, and business teams.
Use regression intelligence to compare app behavior across builds, platforms, and geographies, with alerts via Grafana.
Use Mini Remote to test complex user journeys—including multi-touch gestures—on handheld devices.
Case Study
About the Customer
One of the world’s largest e-commerce platforms, operating at a global scale with over 30,000 employees.
Industry: E-Commerce
Impact Delivered:
Empowered the client to reaffirm its market-leading user experience with confidence
Challenges:
The client aimed to elevate their user experience and gain a measurable edge over competitors. To achieve this, they needed:
A clear understanding of how their app performed against rival platforms
Detailed performance insights based on real-device testing across key locations
HeadSpin’s Solutions:
HeadSpin deployed its AI-powered Digital Experience Testing Platform to uncover performance gaps and prioritize critical issues affecting user journeys. The solution included:
Automated testing with the HeadSpin platform to detect functionality and performance issues
Anonymized Peer Benchmarking to compare app performance against industry leaders
Real-time insights into business-specific KPIs, such as time-to-search and time-to-buy
Real-device testing across geographies using HeadSpin’s global device cloud
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